In 2025, a fascinating trend has emerged: adults are increasingly indulging in toys traditionally meant for children. This phenomenon, known as "kidulting," sees grown-ups collecting items like Labubu, Jellycat, and Crybaby toys. These aren't just playthings; they're fashion statements, comfort objects, and nostalgic treasures.
The Allure of Labubu and Friends:
Labubu, a bunny-like character from Hong Kong's Pop Mart, has become a sensation. Its popularity is fueled by celebrity endorsements from Rihanna and Dua Lipa, and the excitement of "blind box" purchases, where buyers don't know which figure they'll get. This element of surprise, combined with the thrill of collecting, has led to resale prices soaring into the hundreds of dollars.
Why Adults Are Embracing Toys:
Nostalgia: In uncertain times, revisiting childhood memories offers comfort.
Aesthetic Appeal: These toys often feature a unique "ugly-cute" design that resonates with modern aesthetics.
Collectibility: Limited editions and the randomness of blind boxes make collecting a thrilling hobby.
Social Media Influence: Platforms like TikTok amplify trends rapidly, turning niche interests into global phenomena.
The Psychological Comfort of Kidulting:
Engaging with toys provides a form of escapism. In a world filled with responsibilities and stress, these collectibles offer a simple joy, a tangible connection to happier times, and a sense of community among fellow collectors.
Conclusion:
The kidulting trend underscores a broader cultural shift where adults seek solace in the simplicity of childhood pleasures. As the lines between age-specific interests blur, embracing what brings joy, regardless of age, becomes a testament to the evolving nature of self-expression and comfort in modern society.
No comments:
Post a Comment